Harvard Organization Review on Adjust (Harvard Business Evaluation Paperback Series)

Harvard Business Review on Change (Harvard Business Review Paperback Series)

The Harvard Business Review paperback series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious business people in organizations around the globe. From the seminal article "Leading Change" by John Kotter to Paul Strebel on why employees so often resist change, Harvard Business Review on Change is the

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Harvard Business Review on Reinventing Your Marketing

Stop pushing products--and start cultivating customer relationships.

If you need the best practices and ideas for marketing today--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.

This collection of HBR articles will help you:

- Figure out what business you're really in

- Collaborate with customers to meet current and future needs

- Create products that perform the jobs people need to get d

List Price: $ 22.00 Price: $ 9.98